Frankie M's Autobody
a collision shop that people already trusted in person, and nobody could find online. built to be found and to look the part.
collision repair is bought under stress — someone has just had an accident and needs to decide fast, usually on a phone, usually from the roadside.
what was in the way.
nobody chooses a body shop leisurely. the search happens right after a collision, on a phone, and the decision is made in about a minute — is this place real, is it close, will they deal with my insurance.
the shop had the reputation and the work. what it didn’t have was anything a driver could find at the roadside — no site built for a phone, and a profile that wasn’t doing the job.
the actual work.
built for the roadside search
mobile-first, with the phone number and the estimate request reachable in one tap from anywhere on the page.
answered the insurance question early
the thing every customer wants to know before they call, said plainly and near the top.
local foundations
google business profile completed, service areas defined, and the review flow switched on — the signals that decide whether you appear in the map pack at all.
what changed.
the first inbound leads came through within 72 hours of the site going live — before any advertising spend, and before the profile work had fully settled.
want this for your business?
one call, no deck. tell us what isn’t working and we’ll tell you what we’d do about it.